Web Developer Honored
Tempe interactive firm, Terralever wins a Web Marketing Association Internet Advertising Competition award for a Red Bull Dragsterday viral marketing campaign.
Apr 24, 2006
The Business Journal – Adam Kress
The company won the Best Events Rich Media Online Campaign Award for the creation of an online ad campaign and interactive game for the Red Bull Dragsterday event.
Terralever's winning online campaign entry can be found at
www.terralever.com/redbulldragsterday.
The IAC Awards are open to all organizations involved in the process of developing Internet advertising. All submissions were judged against other entries using the following criteria: creativity, innovation, impact, design, copy writing and use of medium.
"We are especially proud to win this award because it is the only national award competition solely focused on excellence in online advertising," said Terralever founder Chris Johnson. "The Red Bull Dragsterday event called for an interactive marketing campaign that was viral, entertaining and effective in generating interest for Red Bull's Dragsterday event."
Read the Article on the East Valley Tribune Web Site
Media Contacts
Celeste Johnson
Sacks Public Relations
direct: 602-619-4444
celeste@sackspr.com
Andrew Richter
Terralever, Managing Partner
direct: 480-839-1080
sales@terralever.com